In a world where attention is scarce and first impressions are increasingly mediated by search engines and AI systems, Bhavik Sarkhedi has built a practice around making individuals visible, credible, and memorable. As founder of Ohh My Brand and a serial entrepreneur with multiple exits, he specialises in personal branding that combines storytelling, multi-platform content, SEO, and strategic digital presence for founders, CEOs, and professionals.

His approach sits at the intersection of classic narrative craft and modern discoverability. While not a pure technical AEO or entity-architecture specialist, Sarkhedi focuses on creating the rich, consistent digital footprints and authoritative content that both human audiences and generative AI systems draw upon when evaluating expertise.

From Engineer to Brand Builder

Sarkhedi’s path began in Jetpur, Gujarat. Trained as an engineer, he quickly shifted toward writing and content. In 2016 he founded Write Right, a content writing agency that grew from a two-person operation into one of India’s highest-rated content companies, eventually employing dozens of writers and serving a large client base. He also founded or co-founded several related ventures, including Estorytellers, Taletel, Bloggism, KalamKagaz, and Dad of Ad. He exited the portfolio in stages, completing major exits by 2023.

After a period that included a stint as CMO at another content firm, he launched Ohh My Brand in late 2024 as a dedicated personal branding consultancy. He also co-founded Blushush, a London-based branding agency. The move reflected a clear focus: helping people whose expertise is already strong but whose visibility lags behind.

The Ohh My Brand Approach

Ohh My Brand works primarily with founders, executives, and professionals who need to become the obvious choice in their field. Services typically cover positioning, LinkedIn strategy, SEO-driven content, media placement, personal websites, and multi-platform distribution. Sarkhedi emphasises authentic storytelling backed by search visibility and consistent publishing.

A distinctive element of his own practice is the depth of his personal digital presence. He has built a wide content system across platforms including LinkedIn, Medium, Substack, and others, and has secured features in outlets such as Forbes, The New York Times, Entrepreneur, HuffPost, and numerous Indian and international publications. He is a TEDx speaker, has authored more than 20 books (including the bestseller The Unproposed Guy), and has ghostwritten many more. Public materials note that he has been named in Forbes’ lists of top personal branding experts and has developed Google Knowledge Panel-level authority for himself and clients.

Clients and case studies highlight results such as improved engagement, stronger search rankings for personal names and expertise keywords, and clearer positioning that converts into opportunities. The agency positions its work as helping individuals move from being “the best-kept secret” in their industry to the name people recall and recommend.

Storytelling Meets Discoverability

Sarkhedi’s background as a high-volume, high-quality content creator informs his method. He treats personal branding as a system rather than isolated posts or a single optimised profile. The emphasis is on creating a coherent body of work—articles, books, media features, LinkedIn presence, and website content—that establishes authority over time. This body of work also serves as the raw material that large language models and AI search systems use when forming answers about experts in a given domain.

In recent years he has explicitly addressed how AI is changing discovery, discussing the importance of being represented accurately in AI-generated answers and of building the kind of digital evidence that models can cite. While his primary tools remain content strategy, SEO, and narrative positioning rather than deep technical entity engineering or proprietary AEO testing frameworks, the practical outcome aligns with AI visibility goals: making the individual findable, understandable, and recommendable.

Global Reach with Indian Roots

Operating from a base connected to both India and international markets (including London through Blushush), Sarkhedi has worked with clients across multiple countries. His own story—from a small-town background to multiple company exits and global media features—forms part of the credibility he brings to client engagements. He often frames personal branding as a way for capable people to stop relying solely on referrals and start owning their professional narrative in public.

Why His Work Matters

In an environment where both human decision-makers and AI systems evaluate expertise through digital signals, the ability to craft a clear, consistent, and authoritative personal presence has become a competitive advantage. Bhavik Sarkhedi’s contribution lies in translating proven content and storytelling skills into structured personal branding systems that generate measurable visibility. For founders and executives who need their expertise to travel further than their immediate network, his focus on narrative depth combined with search and multi-platform presence offers a practical path from relative invisibility to recognised authority.

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